ADELAIDE HARLEY-DAVIDSON BIKE WORKS WINS GLOBAL CXI CHAMPION AWARD

CXI Champion

Adelaide Harley-Davidson Bike Works named CXI Champion in Harley-Davidson’s International Dealer of the Year awards, recognised for customer excellence.

Harley-Davidson has named Adelaide Harley-Davidson Bike Works as the CXI Champion in its inaugural International Dealer of the Year awards, recognising the top-performing dealerships across the Asia Pacific, Europe, Middle East, Africa and Latin America regions.

The new awards celebrate excellence across key areas including motorcycle, parts, accessories and apparel sales, as well as customer service and overall experience. Adelaide Harley-Davidson Bike Works achieved the highest ranking in the CXI (Customer Experience Index) segment for customer recommendation scores – a key measure of loyalty and satisfaction – earning the dealership global recognition for service excellence.

Dealer Principal Blair Freeth said the award reflected his team’s passion for customer care and the support of South Australia’s Harley-Davidson community.

“It’s a real honour to be recognised on the international stage for the passion and care our team brings to every customer interaction,” Freeth said. “For more than a decade, we’ve been proud to serve Adelaide’s Harley-Davidson community, and this award is a testament to the loyalty of our riders and the dedication of our entire dealership team.”

The International Dealer of the Year awards continue a Harley-Davidson tradition that dates back to founder Arthur Davidson, who recognised the vital role of strong dealer networks in the brand’s success.

For more information, visit Harley-Davidson or follow @harleyaustralia.